Website Management
Website Management Services
Who’s managing your website? When the design is done, the copy is composed, and the site has launched, someone needs to be responsible for your site’s ongoing maintenance.
Scribizzy provides website management services to keep your site up-to-date and to monitor its performance. From basic administrative services, such as updating software to extensive weekly or monthly performance reporting, we offer a range of options for managing your small business website:
- Website reviews (critiques)
- Web content development
- Website maintenance
- Traffic performance monitoring (reports)
- Keyword performance tracking (reports)
We’ll keep your website running smoothly so you can focus on running your business.
Website Reviews (Critiques)
It’s not easy to view your own website objectively. Get a second opinion with one of our comprehensive website reviews. We check sites for aesthetics, functionality, and usability, and we provide you with a detailed critique that includes specific recommendations for improvements.
Home Page Review
Scribizzy’s home page review assesses the first impression of your site by taking a look at its home page. This affordable report gives you a clear understanding of how your site resonates with visitors. Does the site reflect a strong brand and convey a clear message? Is the purpose clear? Is a call to action present and compelling? Is the design aesthetically pleasing and easy to navigate? This report also includes a full assessment of the home page text and image content, checking for grammar, spelling, punctuation, and effectiveness.
Full Website Review
This review explores the design, content, structure, functionality, and usability of your entire site. In addition to the critique provided in our home page review (see above), we’ll tell you if your links are working, if all pages on the site are accessible, and whether your content is consistently contributing toward the ultimate goal of your website and your business. This assessment includes recommendations and is ideal if you’re considering a website overhaul or just looking for ways to make some basic improvements without starting over from scratch.
Web Content Development
Whether you want to start a site from scratch or grow the site you already have, our web content development services provide a solid blueprint for the future of your website. From keyword-focused SEO plans to editorial calendars for blogs and article publishing, we’ll provide you with a strategic model that you can work from efficiently and effectively. We’ll also help you realize your plan, creating web content that attracts visitors, entices customers, and increases sales, all while maintaining your brand and company image.
Website Maintenance
Most modern websites run on content management systems, web-based software that keeps your website organized and functional. Newly updated versions of the software ensures the security, integrity, and functionality of your website. Our website maintenance services take care of all software updates on your website, including content management software and any peripheral applications, such as plugins. We also provide comment and forum moderation and can perform other updates and maintenance on your website.
Traffic Performance Monitoring (Reports)
Get an in-depth statistical analysis of your website’s performance. This report closely examines your traffic statistics to determine how your site is performing in the online marketplace. Are visitors sticking around or clicking away? How are they arriving on your site? Is your site attracting traffic through keywords and search engines? Most importantly, what can you do to improve your website’s performance? This report includes statistics, graphic charts, and written analysis to give you a full understanding of how effectively your site is marketing your business.
Keyword Performance Tracking (Reports)
Keyword performance tracking is one of the most overlooked yet essential components of a successful SEO campaign. Your keyword report provides vital information about your ROI (return on investment) by telling you whether the keywords you implemented on your site are attracting targeted traffic. These reports also provide essential data for strategically guiding the future of your SEO campaign by telling you which of your target keywords are already drawing traffic and which need to be boosted. Our keyword performance tracking reports ensure an efficient and effective SEO campaign with measurable results.
